This is a reblog to a press release released on PR.Com on Monday. BanCorp plans on reintroducing its popular buyer’s rebate program as it intensifies its marketing efforts in the Irvine real estate market. The company believes that product launch should allow it to gain market share as well as increase brand awareness in this strategic market. The community of Irvine is the largest in South Orange County and BanCorp believes that an intensified marketing effort in this market will allow it to secure additional market share. With interest rates remaining at near historical lows, it allows buyers to purchase properties that have higher market values that they would normally be able to secure if the interest rates were higher. The company believes that by stepping up efforts in its int...
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