Be Authentic These social networking sites don't cost anything to participate in, and they give you a golden opportunity to draw people into your profile and content through your personality. So put your people skills to work! Show that you're a person, not a business-minded, tech-savvy real estate professional. I you have a hobby you're passionate about, or just have a great sense of humor, don't be afraid to tap into those aspects of yourself through your communications on social networking sites. Respond to status updates of your friends in a genuine manner. The best responses are often received from posts and comments that use humor as the main thing that draws people's attention. And sharing your life passions with the larger community can also be rewarding; people who share your f...
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