Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Marte Cliff, Your real estate writer
(Marte Cliff Copywriting)
Comments 51
Can a part-time real estate agent succeed? As you know, there’s controversy over part-time real estate agents, and I’m sure you have an opinion. You may be one yourself, you may know one you enjoy working with, you may partner with one, or you may be one who thinks they should be banned. Whatever...

By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 51
~ Facebook Marketing Tips ~Have you seen, read, or heard about biz owners who are generating new clients from FB without seemingly doing much to create page interest? Maybe that someone is you! Perhaps the opposite is true and you are slogging away daily without any success. Sound familiar? If yo...

By Hugh Thomas Lorch, Luxury Home Sales Training
(EXP Realty)
Comments 0
Your opinion does not matter.. You are probably afraid to push the envelope sometimes with your marketing because of all the opinions in the way.. Customer opinions don’t matter either.. I bet that's a shock to you.. What your audience or potential clients say and what they do are sometimes enti...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 76
The market is changing. What do you plan on doing to survive when future corrections leave us in a state of instability and panic when the well is running dry? This is the time period to prepare, as well as you’re able, for the future. It’s not too late, and “IT’S NEVER TOO SOON!”I like the phras...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce
(EXP Realty 414-525-0563)
Comments 11
If you called the Food Pantry closest to your home, you may be surprised how many families are served by that facility. It could be a city or county or other non profit organization's service center. It is beyond most people's imagination to know how it would feel to go to bed hungry....to ratio...

By Ron and Alexandra Seigel, Luxury Real Estate Branding, Marketing & Strategy
(Napa Consultants)
Comments 13
We noticed this point of sale display while shopping at the Santa Barbara Nordstrom's recently.  We watched shoppers go by, look, shake their heads and move on.  Others laughed at the double meaning, and moved on.   Taboo marketing can definitely bring a brand into focus by those they are hoping ...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 8
There Are 3 Hamlet Communities in Jericho Long IslandThe Hamlet East, Hamlet Estates and the original Hamlet in Jericho.  The original Hamlet opened in Jericho is by the Long Island Expressway Exit 40. This community was built in 1982 and has now blossomed into a well-established condo community...

By Peter Mohylsky, Your Bucket List Broker Along Scenic 30A
(BETTER HOMES AND GARDENS REAL ESTATE)
Comments 4
December is the best month for my business. Happy December! Did you know that this is the absolute BEST month for your business? Yes, even though in many parts of the country it’s cold and grey. The real estate market in your area may be especially slow. So how can it possibly be the best month f...

By Jason Nenadov, expert advice and services to buyers and sellers
(EQUITY ASSETS REAL ESTATE)
Comments 2
There is an increasing demand for multi generation homes in Fresno CA. As more people in their early 20’s opt to stay at home with their moms and dads, and more baby boomers are retiring, the real estate business has seen a greater need for homes that can accommodate several households under one ...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 18
 Direct mail marketing is my favorite method of offline marketing. We average 2 new listings a month as a result of our status change postcards. The “Sale Pending” postcard continues to be the most powerful postcard for us.  The statement of “we can do this for you, too” is all any homeowner want...

By Ann Nguyen, Lake Tahoe Truckee Homes For Sale
(eXp Realty)
Comments 0
 This is a community of 118 homesites surrounded by permanent open space.Take the paved bike trails and walk or bike to historic downtown Truckee, and regional park. Truckee Rec center and Truckee Community pool are within walking distance. Short Drive to Northstar, Squaw Valley, and Alpine Meado...

By Peter Mohylsky, Your Bucket List Broker Along Scenic 30A
(BETTER HOMES AND GARDENS REAL ESTATE)
Comments 3
Planning, preparation, activities is the key to this function,  agree? Torres Del Paine, Patagonia, Chile If you are considering transitioning into the business of selling top-tier price homes, you need a plan and a strategy. There are always those who “fall into” a new business venture.  But, fo...

By Richard Weeks, REALTOR®, Broker
Comments 0
A nice start for a new week.  Here is a snap shot of activity for the last 24 hours for the DFW area.New listing 262Back on market listings 91Price decrease listings 343Price Increase listings 35Active kick out listings 15Active option contract 270Active contingent listings 52Pending listings 384...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
Are you thinking of putting your Long Island House on the market this Season?    Selling your house or condo, especially if you’ve never done it before, can be a challenge. You may think that all you have to do is put a sign in the front yard, and the buyers will appear.   We know it’s not that s...

By Richard Weeks, REALTOR®, Broker
Comments 4
In spite of rain and cold weather it was a pretty good real estate weekend.  Here is a snap shot of activity for the last 24 hours for the DFW area.New listing 88Back on market listings 32 Price decrease listings 96Price Increase listings 6Active kick out listings 4Active option contract 110Activ...

By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 12
The power of the “yard sign” with a photo provides a commanding statement when more than one is seen within an area.    The power of the “yard sign” with a photo provides a commanding statement when more than one is seen within an area. We have three multifamily listings in one of the areas that ...

By Z57 Marketing Team, The #1 Affordable Lead Company
(Z57 Internet Solutions)
Comments 0
Social media is the bane of many agent's marketing strategies. It's always changing. What used to work in 2009 doesn't work in 2018. And what works in 2018 will likely no longer matter in 2019. So what is your contingency plan? If you take social media out of the equation, how can you still opera...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 1
 Description:Centennial Station Downtown Atlanta Condos: Centennial Station is a three-story mid-rise loft style condominium building located near the intersection of Mangum Street and Chapel Street in the Castleberry Hill neighborhood. Built in 2006, this building was designed in a modern loft s...

By Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder
(www.PrinterBees.com)
Comments 1
Happy December!Did you know that this is the absolute BEST month for your business?Yes, even though in many parts of the country it’s cold and grey. The real estate market in your area may be especially slow.So how can it possibly be the best month for your business?There are two key reasons. Her...

By Mullen Real Estate Team, Broker, Realtor, CPA, MBA (MA & CT)
(RE/MAX Professional Associates)
Comments 9
Just listed! 34 Edgemere Boulevard in Shrewsbury! This 3 bed, 2 bath bungalow is listed for $294k by Coldwell Banker.