Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Peter Mohylsky, Let me help you find your path to the beach.
(PrimeSouth Properties)
Comments 1
Santa arrived at Gulf Place but.... Ya''ll have heard me talk about my back yard which is Gulf Place, here along Scenic Highway 30A.  just to the west of Watercolor, Fl.  Out mailing address is Santa Rosa Beach but for the most part, the lines of where this place starts and stops is lost except f...

By Richa Nayyar
(Coming service)
Comments 1
With such huge numbers of music schools out there, it can get overpowering when picking the correct one for you. So before you convey applications, come up first with a short rundown of schools that you think can assist you with arriving at your potential as a performer. When narrowing down the r...

By Debbie Harr, Realtor Homes That Click, Worthington Ohio Homes
(Homes that Click Realtors)
Comments 1
River Trace Home for Sale in Westerville OH Overview Maps Photos Features Video $379,900 Single Family Home Main Features 4 Bedrooms3 Full Bathrooms1 Half BathroomInterior: 2,345 sqftLot: 0.35 acre(s)Year Built: 1987MLS #: 219044111 Location 653 Glacier PassWesterville, OH 43081USA Debbie Harr H...

By Debbie Harr, Realtor Homes That Click, Worthington Ohio Homes
(Homes that Click Realtors)
Comments 0
Summit Ridge Home for Sale in Reynoldsburg OH Overview Maps Photos Features Video $319,900 Single Family Home Main Features 4 Bedrooms3 Full Bathrooms1 Half BathroomInterior: 3,294 sqftLot: 0.20 acre(s)Year Built: 2015MLS #: 219044110 Location 9124 Jackies BndReynoldsburg, OH 43068USA Debbie Har...

By Velva Dunn, residential sales,new homes and relocation
(Velva Dunn)
Comments 0
Real estate agents depend on personal conversations and local marketing which is why vanity phone numbers are so effective for them. A vanity number incorporates a word or two with numbers, making it easier to recall and it can, therefore, increase call response rates. If you are in real estate b...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Home and Condo Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 6
    LAWRENCE AND SHEILA AGRANOFF Have Buyers Waiting For Your 55 and Over Condo on LI. That's right...we are familiar with all the Long Island 55+ active communities and buyers are waiting for us to call them to purchase an active leisure lifestyle at the following communities:            Leisur...

By Andy Brown-Climer School of Real Estate, The Best Real Estate School in Florida
(The Climer School of Real Estate)
Comments 0
 Climer School of Real Estate has a 2 Week Sales Associate 63 HR Pre License Course starting Mon. Dec. 9 - at our main Orlando campus.Now only $315 for the entire course! Details:Start-End Dates: Mon Dec 9, 9:00 AM - Fri Dec 20, 3:00 PMLocation: 5104 North Orange Blossom Trail Suite 103 & 114Pric...

By Roy Kelley
(Realty Group Referrals)
Comments 11
It’s important for real estate agents to realize that no matter where they are, someone is watching. Someone is paying attention, watching and listening to the performance. That’s how we become “branded."        Just in case you were not aware, real estate agents are “control freaks” regardless o...

By Barbara Todaro, Marketing Agent for The Todaro Team
(RE/MAX Executive Realty )
Comments 24
Going Full Force is what they do. This is a team of two, and they’re never satisfied just “nibbling around the edges!” Tammy and Andy, The Todaro Team made “the cut” again and are listed on the “Top Agent Report” for New England.  This report is for the period that runs from January 1st to Septem...

By Andrea "Andy" Tolbert, Broker, Safety Expert, Instructor
(HD Realty)
Comments 17
What happens when you list a short sale too low?   Anyone that’s been in the field at all over the last year has seen it:  a home that is in a $120,000 neighborhood is all of a sudden listed as a short sale for $75,000.  I just saw that very situation first hand in a neighborhood that I own a ren...

By Andrea "Andy" Tolbert, Broker, Safety Expert, Instructor
(HD Realty)
Comments 16
I was arrested for being a Realtor... will they have any evidence?   Picture this FICTIONAL situation... You've been arrested (gasp!) for the unconscionable crime of being a Realtor.  The prosecutor is putting together their case against you... will it all be heresay or will there be any cold, ha...

By Andrea "Andy" Tolbert, Broker, Safety Expert, Instructor
(HD Realty)
Comments 10
HELP!  I need 5 listings by the end of the month!   That's what one of the newer agents here in the office said to me the other day.  He's set himself a goal of 5 new listings this month and asked me for some ideas on how to get them.  Sometimes the strangest things get me going on a tangent, and...

By Andrea "Andy" Tolbert, Broker, Safety Expert, Instructor
(HD Realty)
Comments 12
Is Your Marketing YUMMY enough to eat? Fast food restaurants spend thousands of dollars just taking one picture of their new burger to make it look SOOOoooo yummy that you want to drop everything and get in the drive thru line and try one.  How much time are you spending to make YOUR marketing ge...

By Joy Bender, San Diego Partner - The Private Client Network
(Compass)
Comments 24
Selling High-End Real EstateIf you found yourself single and hoping to attract a new life partner would you?A) Go to bars in the evening, social events, and meetups looking for that special someone?B) Create a compelling personal bio on Match and Plenty of Fish?Some would do both 50/50 others wou...

By Joy Bender, San Diego Partner - The Private Client Network
(Compass)
Comments 0
Our team uses google and bing adwords for real estate leads.  Before diving into this article you have to know that you can't drive traffic to "any website" and expect it to convert.  Check out my 26 point Sierra Interactive Review.We’ve been able to reduce our cost per click (CPC) by 60% on both...

By Roy Kelley
(Realty Group Referrals)
Comments 9
The faster you can tell your target market how you are different, not alike, distinct from other agents, the faster they can decide to work with you or not. People like to do business with people like themselves. The faster you let them know you are like them the faster you can build trust in you...

By Joy Bender, San Diego Partner - The Private Client Network
(Compass)
Comments 21
I grew my Instagram from 500 to 4,200 followers in 60 days, and I can show you how to do it too!   There is still a window of opportunity on Instagram for fast organic growth because it’s still an underrated social network.  Reported by CNBC in September of 2017, Instagram is one of fastest growi...

By Janet Darrow, Local Knowledge with Global Reach
(Keller Williams Coastal Properties)
Comments 9
When my Mother passed away, I called AOL to cancel her email account. “Oh, I am so sorry for your loss. Are you sure we can’t convince you to keep the account?” “No, she won’t need it. She passed away.” “I’m so sorry. There are a lot of great features. Maybe we can offer a discount?” “No, she’s d...

By Joy Bender, San Diego Partner - The Private Client Network
(Compass)
Comments 8
Guest Post Real Estate Blog Content for SEOWhen creating real estate blog content guest posts should always be in consideration. Learn more about the benefits of SEO guest blogging for real estate here!Though a steady stream of original content should come in-house or from a ghostwriter, sometime...

By ReferralExchange ., Lead qualification and nationwide referral network
(ReferralExchange)
Comments 62
You’ve collected up all your photographs, noted down all the relevant property information and now you just have to write the description and upload! Sometimes, it’s not always as easy as it sounds, is it? Don’t worry, you’re not alone. It can be challenging to write the perfect description that ...