Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Recent blogs on Real Estate Technology & Tools
By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This is an excellent post with great information. Thanks for sharing it.Have a super fantastic week!Joe Jackson, Realtor-KWCP Programming real estate digital signs. You will see tons of blog posts on what digital sign to buy for real estate marketing out front of your office. But the programming for real estate outdoor advertising digital LED signs. Not so much online for ideas and inspiration for how to use your electronic sign. This blog post is all about programming your real estate digital LED sign. Let's dig right in. You have invested a big chunk of change in the digital sign writer bought and planted to attract real estate buyers and sellers. The LED real estate office sign is an ideal medium to be the local Paul Revere. Spreading the news. Being the town crier. Letting locals kn...
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By Andrew Mooers | 207.532.6573, Northern Maine Real Estate-Aroostook County Broker
(MOOERS REALTY)
Programming real estate digital signs.You will see tons of blog posts on what digital sign to buy for real estate marketing out front of your office.But the programming for real estate outdoor advertising digital LED signs. Not so much online for ideas and inspiration for how to use your real estate electronic signage.This blog post is all about programming your real estate digital LED sign.Let's dig right in. You have invested a big chunk of change in the digital sign writer bought and planted to attract real estate buyers and sellers.The LED real estate office sign is an ideal medium to be the local Paul Revere.Spreading the news. Being the town crier. Letting locals know about community events. LED digital signs used to celebrate a holiday, share the time and temperature. To welcome ...
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By Gwen Fowler-864-710-4518 SC * Mountain* Lake*Home, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
Here is the Greater Greenville, SC, market update as of 11/28/22.New Listings 15Back on the market 6Expired  0Price Chage 15Hot list 71Sold 8Pending 1161Each market in the upstate is different and changes daily.  Happy Hunting!!The photo is from a ridge in Oconee County looking over the hills to Greenville.  Magnificent views look long distances, the peak between the two tall pines is Sassafras Mountain, the highest peak in South Carolina.  SC does have rolling hills and a few mountains that are the remainder of volcanos.  Our mountains are not high but are older than the Alps. Time has worn them down and now we can see the core that cooled. This lot is 2.588 Acres with a water tap and septic tank permit.  When you are ready to build, this is a great lot and the view changes daily.  Thi...
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By Gwen Fowler-864-710-4518 SC * Mountain* Lake*Home, Gwen Fowler Real Estate, Inc.
(Gwen Fowler Real Estate, Inc)
Here is the Western Upstate MLS Market Update as of November 28, 2022.New Listings      8Price Decrease    7Price Increase    0Back on the Market   3Taking Backups   3Right of Refusal 0Pending   4Hold 0Sold 5Lease 0Withdrawn 3Expired 0Poplar Springs Road, in Walhalla has a new development of new construction--something we have not had in our area in over 5 years.  Liberty Homes is the developer with plans to build fourteen homes on these twenty acres.  One will have ten acres, two ponds and will qualify for special tax assessments.  The other homes are on nice sized lots, paved road frontage and are very convenient for shopping, schools, and medical facilities.  This development is priced in the mid $300,000's and has many options on financing.Call an agent who can represent the buyer o...
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By Jigar Shah, Product Manager (Prop-Tech) at Houzeo Corp.
(Houzeo Corp.)
Are you bothered thinking about the seller's cost such as the heavy expense of paying the real estate agent? What if you get to know that you can sell your home on your own without needing to pay a real estate agent? While the housing market is hot and selling, there is a pool of buyers who are interested in buying properties. This is probably one of the best times to go for FSBO and save thousands of dollars in real estate agent commissions. FSBO may also help you sell your house fast and efficiently. You can take the help of the for sale by owner websites. They help you with a smooth process by charging the lowest cost. You can make the selling process easier and gain significant expertise too to handle another real estate deal like a pro. So, if you have time to dedicate and learn ab...
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By Craig Daniels, Technology Instructor/Project Consultant
(Tech Training for You!)
If you have worked with me on any sort of project, you'll know that I like to bounce out of the email medium pretty quickly. Emails are fine for a single question and response types of exchanges. Maybe you even go back and forth in emails a couple times and email still is ok. But beyond that, emails get messy for longer conversations. First of all, I hate tripping over all the email signatures, their signature and then your signature, repeatedly, as you trace back down through the conversation. It's like driving down a perfectly good road that has been ruined by a series of speed bumps that is just one huge jarring experience.Additionally, back and forth email conversations are in reverse order as you try and play them back to the start. Moreover, each reply includes the original text d...
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Electric vehicles (EV) are becoming more and more popular. in 2022, 1% of the light vehicles driven are EVs in the US. With the sales projections, this number is expected to reach 45% by 2050. Thanks to their ranges getting extended, vacationers can now drive there to their destinations. The main constraint is that a decent size battery needs to be charged for 8-9 hours if a Level 2 charge is used. This creates a demand for condominiums and vacation rental homes to install EV chargers so that the guests can charge during their overnight stay.We have a condominium resort of 340 units in Destin, FL and been actively searching the EV chargers for last 2 years. We evaluated companies like OK2Charge, EVConnect, EVPassport, Chargepoint, SemaConnect. I thought the information would be wasted i...
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By Jigar Shah, Product Manager (Prop-Tech) at Houzeo Corp.
(Houzeo Corp.)
Buyers and sellers can be influential with the best real estate applications. Efficiency is crucial to success in the real estate sector and relationships. Real estate professionals now have the technological means to expedite procedures, acquire real-time information, and guarantee optimum productivity due to mobile apps.What are the Uses of Real Estate Apps?Real Estate Apps are helpful in the following ways: Real estate apps are created to enhance the real estate transaction process.  Buyers and real estate investors are the intended users.  These applications frequently include databases with millions of attributes. While people on the seller or renter side can readily publish their properties, homebuyers and investors can quickly browse listings online. Top 7 Real Estate Apps and we...
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By RealtyPilot.com & OfferRunway.com, Broker, Software Architect Automating Real Estate
(Realty Pilot)
Broker Price Opinions ("BPO's") are making a strong come back due to the change in market conditions. Many servicing companies, 3rd parties that service mortgages for the note holders, maintain values for their portfolios by running an Automated Value Model ("AVM") algorithm or ordering a BPO directly from an agent. BPO's are considered a soft appraisal and are normally conducted by a licensed real estate agent or broker. Servicers order valuations of one type or another for the basis of maintaining portfolio valuation for their clients on a quarterly basis. As a market dips, like the market we are experiencing now, servicers will turn to a BPO rather than an AVM due to each property's mortgage risk factor, change in credit rating or if the asset is subject to a property pool that may b...
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By Craig Daniels, Technology Instructor/Project Consultant
(Tech Training for You!)
It just happened again last Friday: the type of support call I hate to get. First came a desperate message from a friend saying that his computer wouldn't boot. He reported the screen had some kind of a message like a "hard drive error."Has that ever happened to you? Your computer won't boot because of some hardware crash?It's a dreadful moment. Your digital life passes before your eyes in a second.You mind races as ponder all the project files you've been working on lately. Oh no! your important client information, where is that now? Your tax filing information that you had all neatly organized and saved, is it gone?? And then the big bomb hits, your precious photos and videos, precious memories, they can't be gone!!! ARE THEY GONE???Then you take a deep breath. "Oh wow,"  you say, "I'...
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By RealtyPilot.com & OfferRunway.com, Broker, Software Architect Automating Real Estate
(Realty Pilot)
Here we are again. Twelve years after the bottom in 2010 the market has reached a peak in 2022 earlier this year. It was bound to happen since cyclical markets have peaks and valleys. What is to follow is not what most agents want to happen and unless you have banked enough for the bad times it is time to start playing in the down market. There are over a hundred companies that regularly order Broker Price Opinions ("BPOs") and thousands of companies that assign Real Estate Owned ("REO") properties to agents nationwide. The number one question I get at conferences or on the street from agents is how do you get involved with these companies? One way to locate these companies is Googling them which could amount to days of research and even then you may find many dead ends. Even if you kne...
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By Dawn Castell, Freelance home stager
(Freelancer)
As a real estate business owner, you are likely always on the lookout for opportunities to grow your business. However, it is important to remember that there are also people out there who may be looking to take advantage of you and your company.Fraud is a serious problem in the real estate industry, and it can have devastating consequences for your business. Fortunately, there are some steps you can take to protect your business from fraudsters.Here are four tips to help protect your real estate business from fraud:1. Know Who You are Dealing WithWhen you are dealing with someone new, make sure you take the time to verify their identity. There are a few different ways you can do this, such as asking to see their driver’s license or passport or checking their references. Use branded cal...
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By R. Michael Brown, Communication that increases sales!
(R. Michael Brown LLC Digital Marketing & Public Relations)
Kicking off the Web3 & Real Estate Summit at Miami Beach Convention Center with our My State MLS President, Dawn Pfaff.She'll be on The Florida Real Estate Outlook panel today, Friday at 1:30 PM.  🤙Follow us and we will report on it: Go Home TVSee More [Web3 & Real Estate Summit]
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By Dawn Castell, Freelance home stager
(Freelancer)
Real Estate is a competitive industry requiring a lot of time, money, and energy to succeed. This is why many real estate agents decide to expand their operations by adding an online portal for prospective clients. If you wish to create a successful business, it is essential to add online tools to your business. To complete your business, you must have a strong online portal that can attract clients and make them feel comfortable.  Craft Your Ideal Personal Plan Before you add an online portal to your business, you must know your ideal personal plan. If you want people to find your website and make appointments with you, the portal needs to be easy to follow. You should design a web page that can attract a lot of attention from prospective clients, even if they do not see any properties...
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By RealBird Real Estate Marketing, All-In-One Real Estate Marketing Toolkit
(RealBird Inc.)
This RealBird feature is super popular with agents and brokers 👇 👇 👇 Did you know that one of the most popular marketing and lead capture tools of RealBird is the Open House Sign-In Form with QR Code landing page. Members generate hundreds of leads with this tool monthly.   It’s super simple and a great lead generation tool for both experienced and new agents. What is it good for? Capture as many visitors' information at open houses as possible and build your lead database. “New school” - it uses a 24x7 smartphone and QR code based, contactless sign-in form that acts as a lead capture form. Visitors during the open house hours, and even off hours can sign-in by scanning your QR code with their own phone and bookmark the property website.  How to set it up? Login to your RealBird account...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
To add or edit a link to your Facebook account or page on any AgencyLogic PowerSite Pro single property Website, follow these steps. Step 1: Visit PowerSitePro.com and login:  Step 2: Click the "Agents" link:  Step 3: Click the "Edit" icon:  Step 4:Add or edit your Facebook account or page in the "Facebook" field and click the "Update" button. This is not a free form, text field. Please make sure you add "http://" or "https://" in front of your Website address. Not doing so will prevent you from editing or adding the information. :  If you have additional questions, email: support@agencylogic.com Or give us a call on: (888) 201-5160
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By Paul Guenther - Empire Title, The Extra Mile Is Part Of My Regular Route!
(Empire Title Agency)
I hope you enjoy reading my Sedona, Cottonwood / Verde Valley Arizona Real Estate Update  for the week of October 17th, 2022 This is an interactive report broken out by zip code, you can pull and print pdf's from it I have been assisting REALTORS and Lenders since 2004, with ideas and tools to help expand their business.Text or email me and we can get started.I cover Maricopa, Coconino, Yavapai and Pinal Counties in Arizona.Please stay safe and healthy!Contact me.Paul Guenther   Paul@MyTitleGuyPaul.com LIKE US ON FACEBOOK                   Good Morning Paul!,  Here is your weekly market report for Sedona, Verde Valley and surrounding communities We work hard to keep our agents informed about the market while they're helping their clients buying and selling a home.These interactive weekl...
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By Paul Guenther - Empire Title, The Extra Mile Is Part Of My Regular Route!
(Empire Title Agency)
I hope you enjoy reading my Flagstaff and Northern Arizona Real Estate Update for the week of October 17th, 2022 This is an interactive report broken out by zip code, you can pull and print pdf's from it I have been assisting REALTORS and Lenders since 2004, with ideas and tools to help expand their business.Text or email me and we can get started.I cover Maricopa, Coconino, Yavapai and Pinal Counties in Arizona.Please stay safe and healthy!Contact me.Paul Guenther   Paul@MyTitleGuyPaul.com LIKE US ON FACEBOOK Good Morning Paul!,Cheri Beck 928.267.2441 cbeck@ewtaz.comand her team are available to help with your escrow and title needsHere is your weekly market report for Flagstaff and the surrounding communities. I work hard to keep my agents informed about the market while they're helpi...
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By Joe Jackson, Clintonville and Central Ohio Real Estate Expert
(Keller Williams Capital Partners Realty)
This is an excellent post with great information. Thanks for sharing it.Have a super fantastic week!Joe Jackson, Realtor-KWCP To publish an AgencyLogic single property Website PowerSite Pro, follow these steps.   Step 1:   Visit PowerSitePro.com and login:     Step 2:   If you have previously create a single property Website, but not published it, you will see the PowerSite listed on the dashboard:     Step 3:   Click the "Publish" button:     Step 4:Read the "What is Publishing" message, and then click the "OK" button:     Step 5:Enter the domain name you would like to use for your single Property Website and click the "Search" button (remember to include the Top Level Domain i.e. .com, .net., .info):     A real time lookup of the domain name takes place. If the domain name isn't avail...
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By Stephen Fells, Marketing, Technology, Fun and News!
(AgencyLogic)
To publish an AgencyLogic single property Website PowerSite Pro, follow these steps. Step 1: Visit PowerSitePro.com and login:  Step 2: If you have previously create a single property Website, but not published it, you will see the PowerSite listed on the dashboard:  Step 3: Click the "Publish" button:  Step 4:Read the "What is Publishing" message, and then click the "OK" button:  Step 5:Enter the domain name you would like to use for your single Property Website and click the "Search" button (remember to include the Top Level Domain i.e. .com, .net., .info):  A real time lookup of the domain name takes place. If the domain name isn't available, you will see this message:  If you see this message, you have to chose a different domain name. Step 6: If the domain name is available, you wi...
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