Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 

By John Meussner, #MortgageMadeEasy Walnut Creek, CA 484-680-4852
(Mason-McDuffie Mortgage, Conventional Loans, Jumbo Loans, FHA, 203(k), USDA, VA,)
Comments 24
3 Tech Tools That Aren't a Waste of Your Money In today's real estate industry, there's a high level of competition for your dollars.  Whether you're a lender, real estate agent, or other industry pro, there are dozens of companies competing for your bucks with promises to help your business, tak...

By Rachelle Moore, Real Estate Media | Photo Editor | Blogger
(Ph)
Comments 4
Choosing the right camera definitely makes a big difference for a real estate photography business. Capturing high-quality, first-class photo is very important to real estate agents because they know that it’s the key to attract potential buyers. Having the best camera for the business can be ver...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 12
YouTube Thursdays   Do you want people to find you through videos.  Showcasing your market is a great way to get found.    If you want to build an effective community video library, the first step is to outline your goals. Still photos do a great job of selling homes, but videos offer us an exper...

By Peter Mohylsky, Beach Expert, TOP LISTING AGENT ALONG THE BEACH
(PrimeSouth Properties)
Comments 0
I have learned many years ago that it is not all about me. This especially is true when it comes to the real estate market.  There are definitely things that I enjoy about the homes that I have lived in but that is just me and I am sure this applies to most of our readers.  I have lived in an ups...

By Roy Kelley
(Realty Group Referrals)
Comments 11
Niche Video Marketing is Easier and Attracts Like-Minded People       YouTube Thursdays - The Importance of Wearing Your Niche with Pride     In our opinion, establishing your niche-dom(s) in real estate is a must right now. If you already have one or two, great. If not, we suggest you call our B...

By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 1
It may or may not come as a surprise to you that marketing automation is on the rise nowadays, especially when it comes to marketing your own business, specifically your real estate business. In fact, Marketo has reported  that 44% of companies that implement marketing automation see a return on ...

By Realtyna Inc, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 0
Building a converting real estate website is the most important stage in every realtor’s online presence. Thanks to MLS integration and IDX technologies, we can now enjoy valuable listing data running smoothly through our real estate website. With the help of WordPress and its real estate plugins...

By Rachelle Moore, Real Estate Media | Photo Editor | Blogger
(Ph)
Comments 5
Photo editing is an integral part of photography. Editing works can either bring your life to the fullest or, in a sad note, ruin your photos. You can take your pick. But don’t get nervous because we’ve got you covered! We know that photography today is a highly competitive market. Digital techno...

By Kate Steven, Best Real Estate Blog
Comments 4
Currently our mobile devices are an integral part of our lives, because with their attributes, applications and others we can perform any activity, be connected and store all types of personal and work information. Sometimes, due to carelessness or bad intention of third parties, we lose our cell...

By Realtyna Inc, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 5
Comments are great for an IDX real estate website. They allow your readers to engage with you and with each other. This helps build a sense of community, and it keeps leads browsing.As the owner of an IDX real estate website, you should both encourage comments and limit them. This can be a tricky...

By Carolyn Mantia, Excellence is our goal
(Clarity Street Realty)
Comments 26
Facebook, Myspace, Twitter, Plaxo, Linkedin and the list goes on and on and on.  These sites can cause complete overwhelm as well as take users careening off in unproductive directions, leaving them wondering what did I even accomplish today. Myspace used to be the "IT" place to social network bu...

By David Jackson, MBA, Financial lending analyst
(Olympus Labs)
Comments 0
To a banker, the most important things about any business are that it has existed longer than two years, it has an excellent credit rating and it has enough working capital left over after meeting expenses to manage emergencies as well as its basic needs. Bankers also care about the personal cred...

By Z57 Marketing Team, The #1 Affordable Lead Company
(Z57 Internet Solutions)
Comments 0
Hello Active Rain!This question came up recently amongst a few agents - and I've compiled a few of the recommendations in an easy-to-understand list. I create some video content outside of my role in this company, and am familiar with some of the editing software. With that said, here are some no...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 40
YouTube Thursdays - The Importance of Wearing Your Niche with Pride  In our opinion, establishing your niche-dom(s) in real estate is a must right now. If you already have one or two, great. If not, we suggest you call our Branding Gurus and Marketing Experts, Ron and Alexandra Seigel. The proces...

By Craig Daniels, Technology Instructor/Project Consultant
(Tech Training for You!)
Comments 13
Images are very important to help your web pages engage your audience. The combination of informative text along with appropriate photos and illustrations is the formula for a captivating post. Some of the biggest amateur mistakes of creating web pages is related to working with images. Doing it...

By Peter Mohylsky, Beach Expert, TOP LISTING AGENT ALONG THE BEACH
(PrimeSouth Properties)
Comments 1
Read on if you are interested in improving your marketing this year.   Photo editing is an integral part of photography. Editing works can either bring your life to the fullest or, in a sad note, ruin your photos. You can take your pick. But don’t get nervous because we’ve got you covered! We kno...

By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 0
You know you need to market yourself in order for your business to thrive, and you know you can’t just put poor quality content out there just for the sake of having something. But where do you find the time to do great marketing? The answer is with Marketing Automation, your new best friend in b...
As smart technology is turning out to be more affordable and easier to use, there are a plethora of great options that can give your home a high-tech makeover. According to you, what are those top technologies that are helping you to enjoy the smart technology and are making your home an exclusiv...

By Realtyna Inc, Realtyna- MLS RETS Integration software & services
(Realtyna)
Comments 2
As we enter the new year, it’s a good time to look back and review the last 12 months at Realtyna. Realtyna had an extremely eventful 2019 with the release of new add-ons and themes but also new services and a hosting program. Let’s break down every new development that we’ve seen in 2019 at Real...

By Rachelle Moore, Real Estate Media | Photo Editor | Blogger
(Ph)
Comments 13
Photography is both an art and passion. It only takes a photographer and a camera to do photography. It underscores different categories though. This depends on the things the photographer is interested with. Real Estate Photography is only one among the hundreds of categories in this field.Anyon...