The Silent Partner Marketing Blog

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Services for Real Estate Pros - The Silent Partner Marketing
The Silent Partner Marketing is a boutique marketing firm dedicated to helping you navigate the digital age. We offer uncensored, real-world strategy, guidance and advice to everyone from business owners to those trying to figure out marketing. Although we're known for outrageous marketing, social media and videography, we specialize in designing and executing marketing strategies.
RECENT BLOG POSTS
Doctors will tell you that pizza slowly kills you. But in this case, it may have lead to a very quick death for a car dealership in Westport.. You may have already heard the story. But you may not have realized the implications. Here's what you might have missed. The video, which was posted to Yo...
01/15/2015
I'll never forget the line growing up. "Say hi to grandma and grandpa.  But don't forget - it's long distance!" I'll also never forget our AOL account.  The painful sound of dialing up.  The excitement of hearing, "you've got mail".  The thrill of talking to my friends in chatrooms about God know...
01/14/2015
This is one of those random little bonus blogs that I think is worth throwing out there from time to time. First of all - have you met Manny Rivera yet?   The guy is a technical genius, as evidenced in his latest blog here.  Manny is the biggest technical geek I've ever met.  And I love him for i...
01/14/2015
I'm sitting in Starbucks enjoying some coffee last week and trying to get a few reports done...and there are two guys in their mid-20's having a conversation next to me. I'm not sure if the bourbon I'm smelling was snuck into their coffee or seeping from their pores. "Dude - I quit my job like a ...
01/12/2015
It's a term that's become wildly overused.  "Hacks".  Somehow the idea of hacking went from being something that gets you arrested to something that gets you bonus points in life. So hell - let's run with it.  Here are some LinkedIn "hacks" that you may not have known about to help you grow your ...
01/12/2015
Happy New Year, rainers. Couple of questions for you....followed by some analysis. 1) Outside of the typical Trulia, Zillow, etc. - where do you spend your advertising dollars?  Social media?  Traditional advertising?  Other? 2) Do you have a website that's specific to YOU?  Is it responsive? Doi...
01/08/2015
My generation didn't have the problem that our parents' generation had with QVC. The whole shopping in the middle of the night because we are insomniacs?  Oh, it's happening alright.  Just not with "as seen on TV" products. That's because these new generations of buyers are driving an "it's all ...
01/04/2015
Let's face it. There's a ton of noise out there. There's SO much noise, in fact, that many business owners are left wondering how they can possibly get their message out there in a way that can be heard. Many companies incorporate cause-based marketing into their strategy. The idea that helping o...
01/02/2015
I remember walking through the zoo in New Jersey as a little kid.  There was all sorts of animals.  Big ones.  Small ones.  Gentle ones.  Angry ones. In front of certain cages, there were signs - "Don't feed these animals". In front of other cages, there were candy dispensers.  You could put in a...
01/02/2015
Many of us were coloring before we even knew what the word "coloring" was. My parents like telling the story about how I opened up a wrapped present and found a brand new box of Crayola's. "I got tayons, people!" I proudly announced to the world. Creativity began with a crayon.  Scribbles.  Doodl...
01/01/2015
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