What I have been doing for the past 4-5 years still works ... so I keep beating the niche drum and it makes my phone ring. 

Inventory is low in Massachusetts and we drum up business using tu=ime tested and proven methods

I am working on my SOI with texts, emails and phone calls to star in touch and try to uncover any needs.

I farm areas to drum up business and tell them about low interest rates and what the average price is going for.

Just staying the course here. We are pretty much in a sellers market now.

Working with our SOI - thanksgiving goes out soon. Keep doing it over and over and be top of mind.

working on a mail campaign right now.  

Anna,

It depends on each market, and who, what or where you are marketing.  A

Calling past clients, handing out business cards, discussing real estate with anyone willing to listen.  Promoting ourselves as a professional is key.

We also have a strong market in Maryland. 

Agents in our area are sending lots of postcards and are very active on Facebook.

100% by Referral from clients & Repeat Clients 

Here too!

Consistent marketing using various forms.  

Still doing what has worked in the past.  Working with past clients and expanding my sphere.

Remaining in touch with my sphere and following up!

I'm not giving away the secret sauce .....

I'm a builder and I have a waiting list, no issues with drumming up any business.

The tried and true farming via direct mail and blogging and a newsletter to my sphere.

Still doing the same thing - working my sphere.

I stay in touch with my clients, and send out newsletters.   Thinking most of mine have moved over the last ten years.

Press the flesh with your SOI and new people!

Social Media, SOI, Fsbos, expireds, referrals

I'm a buyer's agent.  No issues there.

SSDD and direct mail... 

How are MOST franchise brokerages drumming up Sellers?
How is REALTOR.com drumming up Sellers?
Both strategies are intended to further alleviate the need for a deep involvement of the real estate agent.
Create the same solution and put it in front of crowds. It is highly likely most agents will need to create such a solution in collaboration with other real estate involved companies.

Here in Fl, we are entering the FESTIVAL season that draws crowds of people ready to be engaged with solutions with a cost close to ZERO.

Most real estate professionals who ask this question leave out the real problem which is 'Without doing anything different or learning anything new."
Be aware, if your specialty is SFH, having  good group of buyers MEANS you have a great inventory of homes being made ready for sale that no one knows about. And you want to keep it that way. When you have a solution that differs from all the smiley faces in the sea of smiley faces, it is highly likely the homeowner will notice you.
It will create disturbance in the sandbox. Be aware, NO ONE is looking out for you except YOU.

I never knew Oregon HAD a Wine Country!!!  My something new for the day