The Language of Luxury

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Services for Real Estate Pros - Napa Consultants - DRE00893924
GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.
RECENT BLOG POSTS
Driving down on Alamo Pintado, the main road in the wine country is fun as one passes vineyards, cornfields and bean fields. This road links all the little wine country villages.  We spotted this small building painted bright red, (pictured above). A small sign announced that they had strawberrie...
05/23/2021
Raspberries are one of our favorite fruits.  Whenever we spot them, they jump into our basket.  We also like raspberry jam, for our toast.  There in season most of the time in California.  According to WebMDRaspberries pack a lot of nutrition into a small space. They provide potassium, essential ...
05/22/2021
This photo was taken in the parking lot of the Santa Barbara Yacht Clug, at the Santa Barbara Harbor.  The winds are blowing and the ocean is full of white caps.  Gale Warnings are in effect until 9PM with a small craft advisory. Even birds are having trouble staying on course.  We saw several ma...
05/21/2021
Last evening we dined at The Gathering Table, located in the Ballard Inn in Ballard, Ballard, California.  It is a census designated town in Santa Barbara County with a population of 500.  Pictured above is an Angel Face tree rose.,.The Ballard Inn is a small hotel, with an outstanding dining roo...
05/21/2021
We are experiencing a welcome down time. We are taking full advantage of this hiatus to enjoy, refresh and replenish our hearts and souls.   This morning's beach was deserted.  Just the locals and their beach loving dogs!We watched pelicans dive bombing the waves catching fish.  Good mornings wer...
05/20/2021
Pictured above is the beautiful morning we saw yesterday.  We were on our way to the clay studio in Goleta to throw clay.   At this point neither one of us has produced any piece we wanted to keep.  We are at the stage of regaining our skills, after a ten year dormancy.  So its, practice, practic...
05/20/2021
Early Monday morning, as we were driving to Ron's appointment with with his eye surgeon for a check up, I spotted this tree this magnificent tree.  Pictured above is a close up of the blossoms.  On the way back, we stopped and I took pictures.The tree is over two stories high and I have not seen ...
05/19/2021
Whether you are marketing real estate or strawberries, it has to have eye appeal.  Remember our colleague Barbara Todaro always says, "the eyes buy!" Walking in the front door of Bristol Farms Market Tuesday morning. was a delight.  Pints of strawberries were displayed in contrasting blue boxes. ...
05/19/2021
It is generally agreed that the best attributes of luxury or any other real estate marketing professionals are integrity, market knowledge, listening and negotiation skills.  Quite often these qualities are erroneously considered to be what differentiates one agent from the others. But, these tra...
05/18/2021
Sunday, we discusssed in our Master Mind how well we all handled this year and a half long health crisis.  We kept living in the moment in our thoughts.  Living mindfully is a practice, and this was a perfect opportunity to hone our skills.We stayed in the moment.  We applauded and appreciated al...
05/17/2021
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Ron and AlexandraSeigel

Luxury Real Estate Branding, Marketing & Strategy
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GET FLUENT. GET AFFLUENT! (TM) Luxury real estate marketing is a high stakes game. We invite you to join our forum where we will discuss leading-edge luxury real estate marketing strategies that can give you a competitive edge and help you gain access to the wealth of the world.