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Colleen Little, Social Media and Development Services for Real Estate Pros

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Colleen Little
Social Media and Development
location_on Seattle, WA
Get to Know Colleen Little

Colleen has devoted most of her professional life to the real estate industry.  She started as the Associate Director of Communications for the Seattle-King County Association of REALTORS and was a real estate salesperson.  Along the way, there was time spent as a reporter, as an advertising rep with For Rent Magazine, and as the Volunteer Manager for PAWS (Progressive Animal Welfare Society).  She was also a board member with the Interfaith Hospitality Network, a non-profit organization whose mission was providing emergency housing via a network of local churches.

Colleen's goal is to help real estate agents blend their on-line prospecting with the more traditional activities that proved so successful in the past, such as doorknocking and open houses.  "It's a matter localizing our efforts while expanding our spheres," she says.  "Our first contact may be digital and impersonal, but showing a home is personal and intimate.  Maintaining a balance between the two will not only increase our success, but will enhance our clients' experience.  We're still working with a sphere of influence, but on the scale of a hemisphere of influence!"