Dennis Swartz, MBA, GRI...experience counts! (Full Circle Property Management)

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Rainmaker
3,431,570
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

As some others have answered -- I am the "product". 

My knowledge. 

My insights. 

My experience. 

My results.

And humbly...so much more.     

Oct 29, 2017 06:45 AM
Rainmaker
750,252
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

Talent, connections, resources.
Dat's tha product, dawg!

Oct 29, 2017 05:40 AM
Rainmaker
3,370,941
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Your "product" is your knowledge of the inventory. The only thing your competition can't duplicate is you!

Oct 29, 2017 05:13 AM
Rainmaker
3,218,451
Nina Hollander
Coldwell Banker Residential Brokerage - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

I don't have a product, as such, unless I consider myself my product, which primarily consists of my expertise and my time. Houses are just inventory. The 4-P's are simply part of marketing the inventory and are dependent on my expertise.

Oct 29, 2017 05:18 AM
Rainmaker
5,511,455
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Our product is our time and advice.

Oct 29, 2017 06:11 AM
Ambassador
2,364,510
Fred Griffin, on leave of absence from ActiveRain
Fred Griffin Real Estate - Tallahassee, FL
Licensed Florida Real Estate Broker

 I am the product.  You are hiring me for my expertise and experience.

Oct 29, 2017 05:49 AM
Rainmaker
4,797,884
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

Information and professional knowledge.

Oct 29, 2017 06:36 AM
Ambassador
1,656,841
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

When it becomes product it becomes a commodity.

Oct 29, 2017 06:22 AM
Rainmaker
846,015
Marco Giancola
Beachfront Realty - Miami Beach, FL
Realtor (305)608-1922, Miami Beach Florida

In my market the biggest splash always paid off. The marketing of myself and team was as big or bigger than the "product" (property). 

Oct 29, 2017 05:16 AM
Ambassador
3,448,721
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

I'm with Michael Jacobs on this! Barbara Todaro as well, when it comes to actually marketing the product.

Oct 29, 2017 08:15 AM
Rainmaker
525,764
Dave Halpern
Keller Williams Realty Louisville East (502) 664-7827 - Louisville, KY
Louisville Short Sale Expert

The product is our professional service. The right Realtor will get you into the optimal home that matches your needs, wants and budget. 

Oct 29, 2017 07:19 AM
Rainmaker
1,384,627
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Dennis Swartz Nina Hollander summed it up nicely.

Oct 29, 2017 06:33 AM
Rainmaker
3,054,334
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

My Product is the "service" of list, selling, buyer brokerage serving my clients through the buying or selling process

Oct 29, 2017 06:16 AM
Rainmaker
5,125,865
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

I market the product and the listing agents/team.... I get it all in.... and then I do many posts promoting the listing with narratives and photos.... "the eye buys"..... but self promotion for the team is prime...we're listing agents and we are branded as such....

Oct 29, 2017 05:30 AM
Rainmaker
1,117,273
Anthony Acosta - ALLATLANTACONDOS.COM
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

You have many answers here.

Oct 29, 2017 12:20 PM
Rainmaker
1,265,262
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Me and what I bring to the table.

Oct 29, 2017 08:48 AM
Rainmaker
4,580,075
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Dennis,

As so many have said, if you cannot sell "you", you cannot sell anything whatever the item is.  A

Oct 29, 2017 07:31 AM
Rainmaker
3,054,229
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Wayne Martin nailed this one!

Oct 29, 2017 05:37 AM
Rainmaker
1,222,567
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Ditto 

Oct 29, 2017 01:50 PM
Rainmaker
1,501,042
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I'm my own product and I market myself everywhere as a local housing expert. 

Oct 29, 2017 01:24 PM
Rainmaker
2,827,766
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Me. Myself. And I  ... and all that come with that. 

Oct 29, 2017 11:25 AM
Rainmaker
1,558,894
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

Based on the answers, so much for your 4 P's. 

Oct 29, 2017 11:21 AM
Rainmaker
3,860,081
Dorie Dillard CRS GRI ABR
Coldwell Banker United Realtors® ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

I'm with Barbara Todaro and Ron and Alexandra Seigel on their comments.

Oct 29, 2017 09:29 AM
Rainmaker
2,486,292
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

As Frank Sinatra sang: "I did it my way" 

Oct 29, 2017 06:45 AM
Ambassador
4,301,228
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

I am the product!

Jul 23, 2018 08:59 PM
Rainmaker
745,835
Olga Simoncelli
Veritas Prime, LLC dba Veritas Prime Real Estate - New Fairfield, CT
CONSULTANT, Real Estate Services & Risk Management

The difficult issue in this industry that the product is actually YOU and for some, it's the hardest to market. Much easier to have a tangible item to peddle. 

Oct 31, 2017 03:42 AM
Rainmaker
569,610
Nathan Gesner
American West Realty and Management - Cody, WY
Broker / Property Manager

I'm with everyone else: the product is my expert knowledge of the market and the process.

Oct 30, 2017 04:57 AM
Rainmaker
634,006
Kathleen Luiten
Resort and Second-Home Specialist - Princeville, HI
Kauai Luxury Ocean Home Sales

C'est moi!

Oct 30, 2017 12:43 AM
Rainmaker
3,983,763
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

The 4 p's are the starting point of good business

Oct 29, 2017 06:31 PM
Ambassador
3,983,773
Debbie Reynolds
Platinum Properties - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

My service is the product and what sets me apart from all the others that have a license.

Oct 29, 2017 06:23 PM
Rainmaker
4,432,467
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

Others have answered.

Oct 29, 2017 06:00 PM
Ambassador
4,376,558
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

More like a Service.

Oct 29, 2017 05:08 PM