Dana Stoloff, Real estate agent serving South Florida (The Keyes Company)

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Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

You don't need to be spending money on that stuff right now . . .




don't fall for shiny things that teach you bad spending habits. 

Too much for free out there and in here!

UPDATE: See David Gibson CNE, 719-304-4684 ~ Colorado Springs Relocation 's answer - he did the math and it's conclusively a hard pass in my opinion!

Jan 11, 2020 07:40 AM
David Gibson CNE, 719-304-4684 ~ Colorado Springs Relocation
Colorado Real Estate Advisers LLC - Colorado Springs, CO
Relocation, Luxury & Lifestyle residential


Those of us active here in the Q & A corner try to gently but firmly share advice for your own good.

Since I hadn’t heard of Ms. Aarin Chung, apparently an agent in California, I went to her Community Influencers™ site, signed up for the free webinar (which I’ll record and skim through) and then looked through her site and checked on her a bit.


Her web site boldly states that:

We’re the largest online learning community for real estate agents in the world! We’ve helped thousands of agents, just like you…

Really – the largest?

Then she says:

I’m a mover and a shaker, lover of all people, sucker for shiny objects, and Realtor to the Inland Empire. 

Here is her LinkedIn site:


It does list at the bottom that she has a real estate license but her work experience has:

CEO at Honey Bar Media

Senior Sales Manager, Digital Advertising at Houzz

Account Manager on the Business Development Team at C. H. Robinson

Digital Marketing Specialist

History Teacher


She doesn’t list working in real estate.

Her franchise real estate web page:


shows 5 active listings. Maybe that is off by one or two but I don’t think it is off by dozens.

Here are just a few of the time consuming (and money costing) activities that her webinar worksheet says you must do to be successful with her program:


  • Provide tons of value to your community.
  • Reach out to members of your sphere daily on social.
  • Email your database with a list of events weekly.
  • Host events virtually and locally to meet your leads.
  • Continue to provide massive value to your community.
  • Build relationships with your followers.
  • Strengthen relationships until they're ready to buy or sell.


Do you realize how much time it is going to take to set all that up, get people to find you and follow you and then maintain it?


As others here have mentioned, real estate is a people business, not a social media business.

Be sure to read the comments by Candice A. Donofrio and Barbara Todaro.

There are no shortcuts to building viable real estate business.

People have to know you, like you, trust you and need to buy or sell.

The very best to you as you get started but beware the shiny objects. This industry is full of them.

Jan 11, 2020 10:06 AM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

I don't know who he is. Just a little hint, I am a community influencer & I do not sell any programs.

Jan 11, 2020 07:44 AM
Bob Crane
Woodland Management Service / Woodland Real Estate, KW Diversified - Stevens Point, WI
Forestland Experts! 715-204-9671

There is so much free stuff out there that I may never have time for the expensive classes.

Jan 11, 2020 07:36 AM
Doug Dawes
Keller Williams Evolution - 447 Boston Street, Suite #5, Topsfield, MA - Topsfield, MA
Your Personal Realtor®

Not familiar with Chung. Tools are always subjective. Go with what works for you

Jan 11, 2020 07:32 AM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

I truly believe that only we know what we need.  Reach within yourself and determine if it is the right thing for you! 

This is the second time I've read a question where you mention "Keyes" - I do not even know what that is.  I am presuming it is a brokerage.  

Either way, I wish you all the best! 

Jan 11, 2020 09:50 AM
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

get out there and beat the pavement..... my first task was to handout 1000 business cards.... and I did it quickly.... then worked on my second thousand.... it's a people business.... people will refer business to you.... ask for the business....if you don't ask, you won't get.... 

Jan 11, 2020 08:54 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Dana Stoloff my advice is the same as Candice A. Donofrio .  Regardless of what so many say, this is people to people business.  A

Jan 11, 2020 07:48 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Promises?  Sounds interesting but is there any evidence of success offered/shared?  Extensive is often a synonym for expensive.  Choose wisely.  

Jan 11, 2020 09:46 AM
Roy Kelley
Retired - Gaithersburg, MD

Save your money for local efforts.

Join your local builders association as an associate member and get active on committies and networking.

Jan 11, 2020 09:42 AM
Bob "RealMan" Timm
Ward County Notary Services - Minot, ND
Owner of Ward Co Notary Services retired RE Broker

I do not know of the program Dana Stoloff . I hope this doesn't offend anyone but I was always to busy out there selling to listen to other people tell me how to sell .

Jan 11, 2020 08:39 AM
Tom Bailey
Margaret Rudd & Associates Inc. - Oak Island, NC

I 100% agree with Candice 

Jan 11, 2020 08:17 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Well... I've never heard of Aarin Chung. Not sure what Keyes offers in terms of tools. I'd do what Candice A. Donofrio suggested.

Jan 11, 2020 11:37 AM
Anthony Acosta - ALLATLANTAcondos.com
Harry Norman, REALTORS® - Atlanta, GA
Associate Broker

Never heard of Arin Chung. 

Jan 11, 2020 10:32 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

Dana Stoloff, you are better off to implement successful habits, be a student thirsty for industry knowledge and be self-motivated to do the work. No one can show you the short cut way to success and there seem to be a lot of people peddling their wares to Newbies for their own gain - less yours.

Jan 11, 2020 02:35 PM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

Never heard of him. Find a mentor with a team willing to provide on the ground experience. You will have time to advance your learning through a guru once you have money in yourpocket to pay for it. Choose wisely. A lot of free stuff out there.

Jan 11, 2020 08:42 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC

What community does he influence? Never heard of him! Never heard of Keyes either, Dana. 

Their specialty is to sell shiny objects to sucker real estate agents! Don't let them scam you!

Your best way to build business is not with shiny toys but, face-to-face, belly-button-to-belly-button. Period. And, that doesn't cost you more than the cost of a cup of coffee!!

Jan 11, 2020 08:26 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

I would follow the guidance Candice A. Donofrio laid out. Don't spend money on stuff like this, there are other more important things to be doing. There are far too many silver bullets offered (websites, lead gen sites, tech tools, apps) that promise to help you be successful that are simply going to drain your bank account, frustrate you, and yield nothing. But you know who is getting richer!

Jan 11, 2020 07:53 PM
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

Not familiar with thaqt but first learn the rules so you know the ones to break becasue they are not really rules.

Jan 11, 2020 12:09 PM
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe
Jan 11, 2020 10:33 AM
Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets
Big Block Realty 858.232.8722 - La Jolla, CA
CEO of Vision Drive Realty - Coastal San Diego

Sorry, never heard of any of that...hard to advise.

Jan 11, 2020 05:05 PM
Richard Weeks
Dallas, TX
REALTOR®, Broker

I don't know anything about Aarin Chung.  Unless your resources are unlimited I would suggest you concentrate on marketing your business.

Jan 12, 2020 03:05 AM
Ryan Huggins - Thousand Oaks, CA
https://HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

Never heard of Aarin and I put very little (ok ZERO) belief in what these "influencers" say, think or do.

Jan 11, 2020 10:21 PM
Chris Cusimano
Keller Williams Realty - Parkland, FL
20+yrs, Husband to 1; Dad to 4; Coach; Team Lead

I watch the webinar and then looked her up. She doesn't have any sales anywhere that I could find.  I sent an email asking for them and it was ignored.  


My training program launches in a few weeks for $47/m no contracts and I have earned over $103,000 in July and will earn $108,000 in August.  You can look me up on Realtor.com and zillow :) 



Aug 06, 2020 08:24 PM
John Juarez
The Medford Real Estate Team - Fremont, CA

I am not familiar with Aarin Chung. That does not mean that his program has or does not have value. I am simply not aware of him or his program.

Jan 12, 2020 07:56 PM
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ

Go to your local GRI classes first Dana!  Don't be spending a lot of money on all these types of programs......waste of money,

Jan 12, 2020 01:52 PM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

On a $$$ spent -you must get an ROI

Jan 12, 2020 01:29 PM
Eva B. Liland Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service 661-714-1643

Sometimes it's so easy to fall prey but as several have said here, its a people business. I would rather contact my title company and pick a farm to market to then spend the money to this "Influencer" who some have researched for you.

Jan 12, 2020 09:29 AM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

My thought is i need my money more than spending it on these types of programs. Everything they say is usually what i am already doing. If you want to spend money, spend it on marketing yourself an what you can do for consumers who should hire you

Jan 12, 2020 05:43 AM
Greg Cremia
Shore Realty of the Outer Banks - Nags Head, NC

How does one become a community influencer? Is there a community vote or do i just make the claim to help sell my product? Her real estate website is a perfect example of what NOT to do with a wesite. If this is the best she has, run away.

Jan 12, 2020 04:28 AM